Our Team
The people behind the work.
A team built on lived experience, clinical expertise, and a shared belief that change is possible.
Certified Intervention Professional · Founder
Brad Lamm
Founder and Lead Interventionist
Brad Lamm is an author, teacher, and widely recognized interventionist known for helping people make transformational change, including appearances with Oprah Winfrey, Good Morning America, and The Today Show. He has trained thousands of clinicians worldwide in the evidence-based invitational intervention model, focused on engaging reluctant individuals to accept help. Founder of Breathe Life Healing Center in 2013, he has supported over 4,000 patients and expanded access through significant scholarship care. With more than 1,400 successful interventions, Brad is also a serial entrepreneur, podcast host, and author of multiple books on recovery, behavior change, and family systems, drawing from both professional expertise and his own recovery journey.
Chief Executive Officer · In Recovery
Shoaib Haroon
Chief Executive Officer
Shoaib Haroon is an established business leader with experience across business and product strategy, most recently serving as Chief Product Officer at TIFIN and working at Google prior to that. In recovery himself, he understands the challenges of dealing with addiction, working through earlier recovery, and sustaining longer-term recovery. He leads with understanding and empathy. He leverages his experience in high demand environments to help with executive functioning skills, coaching, and companionship. As CEO, he brings together his executive leadership experience and personal recovery experience to help us scale and reach more people.